I'm Lee Matthew Jackson

I help SMEs simplify their tech and processes, with the support they need to grow without the stress.

Husband. Dad. Hobby collector. Business juggler. I don’t claim to do it all well 🤪, but I love the messy magic of it all 🥰

80’s baby, family man, podcaster and Disney fan. On any given day, you’ll find me creating content, planning events or writing my next book. Get to know me more:

A coloured line drawing of Lee Matthew Jackson
This is me :)

My story so far

Bullied at school, I was the nerd who taught himself to code in the library. I tanked my exams, found confidence in college, then dropped out to start a business.

The late ’90s were a brilliant time to be a web developer. Local businesses were just discovering the “information superhighway” (aka the internet), and somehow, they trusted a cocky teenager like me to guide them. I carved out a niche building websites for antique shops and helping them sell on eBay.

During that time, I met my future wife — and spent most of my profits trying to impress her. It worked. We’ve been together 23 years.

Fast forward past a failed business and a few IT jobs, I became co-owner of a struggling agency. The recession nearly ended us, but four key questions helped us turn things around. That success eventually led to the creation of Event Engine, now my core focus.

In 2015, I launched Trailblazer FM to support agency owners. It grew into a thriving community and even spawned a live conference. After several incredible years, I wrapped up the podcast to focus on new ways of helping businesses — developing tools, systems, and platforms that simplify operations and support sustainable growth.

That’s the short version of a long story. Want to see what I’m working on today? Explore my current projects below.

Explore my brands

Each of my brands is designed to serve, educate and build community. Dive into the one that aligns with your journey and let’s connect…

Jxns Group

Jxns Group exists to support SMEs with practical solutions that solve real-world problems.

From Zoho Creator development to custom tools and strategic support, this is the vehicle for building what’s next — with the same heart, honesty, and clarity that defined the Trailblazer journey.

Event Engine

SaaS platform tailored for Professional Conference and Exhibition Organisers.

With a drag-and-drop builder, pre-made design templates, and integrated data capture forms, Event Engine transforms the way teams showcase their events. Seamlessly integrate with third-party marketing apps to maximize the event’s reach.

Event Engine doesn’t just build websites; it cultivates and grows event communities.

Website

Event Engine Podcast

Launched in response to lockdown in order to help event organisers switch to virtual events.

The podcast continues to explore what running and marketing an event looks like post-pandemic especially in the dawn of AI.

Podcast

Latest content

I’ll be sharing perspectives from my personal experience, as well as no doubt random blogs on my hobbies and interests… Heck. this site is all about me right, so the blog will do doubt start to reflect that over time.

Blog image: Back of a man looking out of a window.
Photo by Sasha Freemind on Unsplash

Why I’ve had to stop everything

I've let the most important person down. Here's what happened and how its going.
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Blog image: The words "Think Twice" in stylised form.
Photo by explorenation # on Unsplash

Think twice before buying a course!

Too much information might be holding you back. Let's learn how to fix that!
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Blog image: A MacBook Pro with charts on it.
Photo by Austin Distel on Unsplash

The shift that saved our agency

How productising gave my agency consistent revenue & creative freedom.
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